Call to Action Examples: 30 CTAs That Actually Convert Your call to action is the hinge between someone interested in what you offer and someone who actually contacts you, buys, or books. Get it wrong and you lose the conversion. Get it right and a casual visitor becomes a paying
Website speed is one of the most impactful and most neglected aspects of small business marketing. Here's why it matters: 53% of mobile visitors abandon a site that takes longer than 3 seconds to load. Google uses page speed as a direct ranking factor. And every second of
Most small business websites fail at the most basic job: turning visitors into customers. They load slowly. They don't explain clearly what the business does. The phone number is hard to find. There's no reason for a visitor to trust the business. There's no
Facebook's reach has declined with younger audiences, but for local service businesses targeting homeowners and families — the Kitsap County demographic — it remains the most effective social platform available. This guide covers what actually works on Facebook for local businesses in 2026: what to post, how the algorithm works,
Instagram has over 2 billion monthly users. More relevantly for your business: a significant portion of Kitsap County residents scroll it daily. Whether Instagram is worth your time depends on what you do and how you use it. This guide is specific to local businesses — not influencers, not national brands.
Every small business eventually hits the same wall: you're good at what you do, your existing customers love you, but you're not consistently bringing in new ones. Word of mouth alone has a ceiling. This guide covers the core strategies for small business customer acquisition — not
You've claimed your Google Business Profile. Your website has the right keywords. But there's a third pillar of local SEO that most small business owners overlook: citations and schema markup. These two elements work quietly in the background — and getting them right can meaningfully improve where
Content marketing is the practice of creating and sharing useful information — articles, videos, guides — that attracts potential customers to your business. Instead of interrupting people with ads, you earn their attention by being genuinely helpful. For small businesses, it's one of the most cost-effective long-term strategies available. The
"Digital marketing" is one of those phrases that means everything and nothing at the same time. Ask ten people what it includes and you'll get ten different answers. This guide cuts through the noise. Here's what digital marketing actually means for a small business
Email marketing has one of the highest returns of any marketing channel — an average of $36 for every $1 spent, according to industry benchmarks. For small businesses in Kitsap County and beyond, it's also one of the most underutilized. This guide covers everything you need to start email
The Mission Digital Kitsap exists for one reason: to help small business owners in Kitsap County show up online consistently—so they can find more customers, sell more, and grow without the complexity. Most small business owners are doing great work. They know their industry. They deliver real value. The
Your website is either your best employee or your worst investment. A good website works 24/7, attracts customers from Google, answers their questions, builds trust, and turns them into leads. A bad website looks pretty, says almost nothing useful, and sends customers to your competitors. Most small business websites
